Fresh Start® High-Hiding All-Purpose Primer (046)

Description

The Ultimate Multi-Surface Problem Solver

Benjamin Moore® Fresh Start® High-Hiding All-Purpose Primer is a contractor-grade, high-viscosity primer and sealer designed to tackle the toughest interior and exterior architectural challenges. It forms a uniform protective film that equalizes surface porosity, locks down old stains, and provides a tenacious anchor bond to ensure your premium finish coat looks uniform and lasts for decades.

Best Used For:

• New or previously painted interior/exterior drywall, plaster, and wood trim
• Priming accent walls to achieve complete hide when switching from dark to light colors
• Sealing porous concrete block, masonry, stucco, and non-bleeding wood siding
• High-traffic living areas, kitchens, bathrooms, ceilings, and exterior fascias

Key Benefits & Features:

• Elite Hide & Enamel Undercoating: Delivers a thick coating layer that blocks out existing dark wall colors and fills micro-pores for a mirror-smooth finish.
• Advanced Stain Locking: Shrugs off stubborn household stains including smoke, tannins, grease, watermarks, and marker ink, preventing them from bleeding into the topcoat.
• Fast Project Curing: Dries to the touch within 30 minutes, allowing you to apply a premium latex or oil-based finish coat in just 1 hour under normal humidity.